Biz men, HNIs, rural customers top bank branch visits; students least reliant
Mumbai: Indian bank branches continue to draw their heaviest footfall from entrepreneurs, rural customers and affluent clients, while younger, digital-native users remain the least likely to walk in, according to a report by EY, which also noted that 55% of customers want better digital support across apps, websites and chatbots.The report finds that middle-age entrepreneurs...
